Lead Development Coordinator - Boise, ID
The Simplot Company is a diverse, privately held global food and agriculture company headquartered in Boise, Idaho. We are a true farm-to-table company with an integrated portfolio including food processing and food brands, phosphate mining, fertilizer manufacturing, farming, ranching and cattle production, and other enterprises related to agriculture.
Summary
The Lead Development Coordinator supports the execution of the end to end lead lifecycle across inbound and outbound engagement streams within the global marketing and commercial operations ecosystem. This role ensures leads are reviewed, qualified, routed, and progressed accurately through defined processes.
Working closely with Marketing, Sales, and Channel teams, the Lead Development Coordinator helps maintain lifecycle consistency, routing accuracy, and campaign follow through to support efficient lead management and funnel progression across global markets. This is a highly operational role focused on process execution, data accuracy, and cross-functional coordination.
Key Responsibilities
Lead Lifecycle & Qualification Support
- Review and validate inbound inquiries, sample requests, and marketing-generating leads
- Support progression of leads through lifecycle stages from inquiry → Marketing Qualified Lead (MQL) → Sales Accepted Lead (SAL) → Sales Qualified Lead (SQL) based on defined criteria
- Check lead completeness, basic qualification readiness, and account alignment
- Ensure required fields, statuses, and data standards are consistently applied
- Assist with lead conversion and account association in Salesforce
Routing & Assignment Support
- Execute established lead routing processes across sales, distributors, brokers, and regional teams
- Identify and flag routing issues such as duplicates, missing information, or ownership gaps
- Support resolution of routing exception in partnership with leadership
- Help maintain SLA tracking and follow-up visibility
Outbound Campaign Support
- Assist with execution of coordinated outbound motions aligned to global and regional marketing campaigns
- Support target list validation and basic segmentation checks
- Ensure outbound leads are properly entered, tracked, and routed in the CRM
- Help monitor campaign follow-up and engagement activity
- Escalate gaps in execution or data consistency
Data Quality & Customer Relationship Management (CRM) Support
- Maintain data accuracy through lead validation, enrichment, and cleanup activities
- Identify incomplete or inconsistent data and take corrective action
- Support adherence to CRM standards, required fields, and naming conventions
- Assist with duplicate record identification and cleanup efforts
- Partner with Operations for ongoing data quality improvements.
Reporting & Process Support
- Support basic reporting on lead volumes, routing activity, and lifecycle status
- Help monitor lifecycle queues and aging reports
- Flag trends or issues impacting lead flow or follow-up
- Contribute to team process improvements and operational updates
Typical Education
| Bachelor's Degree (B.A. or B.S.) from 4 year college or university |
Relevant Experience
- Minimum of 3 years of relevant experience and/or training
- Experience working with CRM systems, such as Salesforce or HubSpot
- Strong proficiency in Microsoft Office applications, including Word, Excel, PowerPoint, and Outlook
Other Information
Manage multiple priorities, strong attention to detail, and the ability to work across business and company groups will be mandatory. Knowledge of marketing principles, market research, and business acumen. Marketing experience within the agricultural industry a plus. Positive interpersonal, organizational, and written skills required.
Job Requisition ID: 27017
Travel Required: Less than 10%
Location(s): Simplot Headquarters - Boise
Country: United States
**The Simplot Company is proud to be an Equal Opportunity Employer and will consider all qualified applicants for employment without regard to race, color, religion, national origin, ancestry, age, sex, gender, gender identity, gender expression, genetic information, physical or mental disability, medical condition, sexual orientation, military or veteran status, marital status, or any other protected status.
If the Simplot Company decides to offer you this position, such offer will be conditioned on your satisfactory completion of a post-offer criminal background check. For Washington Job Applicants, see the Washington State Attorney General’s Washington Fair Chance Act Guide and RCW 49.94.010 for more information.**