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Marketing Manager - Potato

Date: 03-May-2021

Location: Melbourne, VIC, AU, 3194

Company: Simplot

Simplot Australia Pty Limited (Simplot Australia) is a wholly owned subsidiary of the J.R. Simplot Company, a family-owned, multi-national food and agriculture business. Simplot Australia is trusted as one of the leading providers of quality, sustainable food for the ever-changing needs of consumers and customers in Australia, New Zealand and select Asia Pacific markets. We have built long term partnerships with Australian farmers and our unique and diverse product portfolio includes vegetable, meals and seafood manufacturing operations that supply chilled, frozen and shelf stable products to Australia's major supermarkets, hotels, restaurants and quick service restaurant customers. Our portfolio includes some of Australias most trusted and well-known brands including Birds Eye, Edgell, Leggos, John West, Chiko, I&J, Chicken Tonight, Five Brothers and Five Tastes.

The Role:


Due to internal movement an exciting opportunity exists for a highly experienced, enthusiastic and committed individual to join our Commercial division as Marketing Manager Potato. Based at our head office in Mentone, Victoria. This role will report Directly into the General Manager Marketing.


Reporting into the General Manager Marketing you will provide high-level leadership and management to our Potato Category Marketing team in order to ensure achievement of relevant targets for profitability, growth, innovation and equity of brands and products within the portfolio. Ultimately, you will be responsible for leading the development and execution of this key Categories marketing strategy and plan.


What You Will Do:


Some of your responsibilities will include, but not be limited to the below:


  • Owning, developing and executing the 3 year Commercial Operations Plan
  • Develop and execute all elements of the marketing mix by key prioritised product groups across the retail categories to achieve market and profitability targets
  • Develop and execute the brand positioning and guidelines for the Categories retail brands
  • Work closely with the E2E Category Team to ensure product portfolios and category marketing plans are aligned to both customer and consumer thinking
  • Work closely with our Customer Team to build Marketing plans that generate growth for our Customers and category’s across all key Simplot channels
  • Work closely with the Marketing Leadership Team (MLT) to lead best practise Marketing capability
  • Develop direct reports, building their capabilities across all elements of commercial business

About You:


We are looking for someone who is extremely passionate, dynamic & action oriented. You will be a team player who is not afraid to take the lead & is energised by taking the courageous route to deliver fresh, innovative ideas and solutions. You will have a collaborative approach with strong marketing and strategy experience. Your ability to influence and confidence in dealing at senior management level will be key to your success in this role.


This is an outstanding opportunity to build your professional experience.




  • Work with a highly motivated and committed team.
  • Income protection insurance
  • Option to purchase additional Annual Leave
  • Parental Leave policy for Primary Carers
  • A variety of Flexible Work Arrangements
  • Awards recognising long serving and high achieving employees 
  • Short Term Incentive Benefits for Employees 
  • Offerings including Financial, Novated Leasing and Discounted Products and Services.


If this sounds like you, please Apply online today.


Applications close 21st May 2021

Job Requisition ID: 4326 

Travel Required: None 

Location(s): Chifley Business Park Office - Melbourne 

Country: Australia 


Simplot Australia is trusted as one of the leading providers of quality, sustainable food for the ever-changing needs of consumers and customers in Australia, New Zealand and chosen Asia Pacific markets. Simplot Australia is family owned by the J.R. Simplot Company, a true farm-to-table company with operations that touch every aspect of agriculture, including seed production, farming and ranching, plant sciences, fertilizer manufacturing, food processing, commercial product development, and distribution. Simplot Australia is proud to be an Equal Opportunity Employer.

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