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Associate Digital Marketing Manager (Boise, ID)

The J.R. Simplot Company is a diverse, privately held organization, with roots firmly planted in agriculture and agriculture-related businesses. The J.R. Simplot Company is a true farm-to-table company with operations that touch every aspect of agriculture, including seed production, farming and ranching, plant sciences, fertilizer manufacturing, food processing, commercial product development, and distribution.

Summary

Simplot Foods business unit creates the potato, avocado, vegetable, fruit and grains products that make offering great dining experiences more consistent and profitable for foodservice operators. Family-owned since 1929, we work closely with restaurants, schools and retailers around the world to strengthen their businesses with helpful culinary resources, valuable trend insights, and industry-leading customer service

 

The Simplot Foods associate digital marketing manager is responsible for implementing, overseeing, and managing digital marketing strategies that grow the Simplot brand in foodservice.  We are seeking a technically proficient, problem-solving, creative and go-getting marketer. 

Key Responsibilities

 

Design and implement digital marketing campaigns, including email, content, social media and digital advertising.

•Optimize customer and business value through the measuring and reporting on the performance of all digital marketing campaigns. Drive all campaigns with a test-and-learn approach to continually improve the performance of all campaigns.

•Work with internal stakeholders and external partners to develop content strategy and social media presence across all digital channels.

•Partner with the internal product and customer marketing teams to grow focus brands and nurture target customers through account-based marketing and digital tactics.

•Partner with the trends and insights team to understand foodservice industry trends and develop a relevant content strategy that helps our customers succeed.

 

Typical Education

Bachelor's Degree (B.A. or B.S.) from 4 year college or university

Relevant Experience

 

  • 3+ years of experience in a digital marketing role
  • Proven experience with running digital marketing campaigns with a track record of success
  • Skilled in various marketing activities and channels, including organic social media, paid social, SEM, digital advertising, content marketing and email marketing
  • Experience with Salesforce Account Engagement (Pardot) a plus
  • Experience with Google Analytics required
  • Outstanding analytical, problem-solving, and organizational abilities

Other Information

Manage multiple priorities, strong attention to detail, and the ability to work across business and company groups will be mandatory. Knowledge of marketing principles, market research, and business acumen. Positive interpersonal, organizational, and written skills required.

Distinguishing Features: Ability to effectively communicate cross-functionally and articulate strategic objectives tied to tactical outcomes and measurements.

Job Requisition ID: 11699

Travel Required: Less than 10%

Location(s): Simplot Headquarters - Boise 

Country: United States

**The J.R. Simplot Company is proud to be an Equal Opportunity Employer and will consider all qualified applicants for employment without regard to race, color, religion, national origin, ancestry, age, sex, gender, gender identity, gender expression, genetic information, physical or mental disability, medical condition, sexual orientation, military or veteran status, marital status, or any other protected status.**

If you require technical assistance, please email us at careers.contact@simplot.com.